Friday, January 18, 2013

Kudos to Quince & Co.

Earlier this week, I posted a rant about beautiful but inadequate photos used to market patterns. I've heard from a lot of you who agree. Today, I want to look at Quince & Co. which consistently delivers the best of both worlds: attractive, evocative photos and that show both the entire sweater and details, too.

As a wonderful example, check out Bristol Ivy's Linnae Pullover which Quince & Co. published this week. The Rav page provides a nice description of the design:
Drawing on such diverse influences as Scandinavian design, 1960’s mod fashion, and clean, tailored lines, the Linnae pullover is a classic sweater with modern appeal. Knit from the bottom up with waist shaping and a raglan yoke and featuring a simple and fun fair isle detail, this sweater is a timeless addition to any wardrobe.
I always love to hear the inspiration for a piece. To accompany this introduction, Quince leads with a long shot of the sweater.


This close-up shot shows the paired circles of the Scandinavian motif and the interesting raglan seam and the neckline, too.


Next, Quince zooms in on the sleeve, giving an effective view of both the motif and the cuff.


Finally, the company offers another long shot. Quince could have thrown in a picture of the back for good measure, but it's clear the back is much like the front so in this case, it's not critical.


Quince & Co.'s photos are usually (always?) shot by the highly talented photographer and knitwear designer, Carrie Bostick Hoge. Her unique combination of skills brings the fresh look to all of the company's patterns. Note the beautifully lit, neutral interior and the snap of red yarn  used as a prop. Perfect.

I've saved the best news until last: this new pattern is offered in sizes up to 62.75 inches. I am just delighted that Quince & Co. is joining Berroco and KnitPicks in providing sizes for the ample among us. I know you share my excitement in finally being able to knit stylish garments that used to be available only in smaller sizes. Now if only Interweave Knits and KnitScene would catch up. I noticed in that last KnitScene that the vast majority of largest sizes offered are below 52 inches. Unacceptable.

If you want these companies to continue to support larger women, then you need to support these companies. Buy their patterns and their yarn and knit, knit, knit! Then post your finished sweaters on Ravelry. Many in the knitting industry are convinced larger women don't knit sweaters for themselves; we're proving them wrong. Knit on, intrepid knitters! You're making a difference in the marketplace and in your closet, too.

3 comments:

  1. This comment has been removed by the author.

    ReplyDelete
  2. Tried to edit and deleted instead. Was going to say that Quince & Co. is one of my favourites places for patterns and wool.

    ReplyDelete
  3. Thoses are lovely shots, I always wonder with the more artistic shots what went wrong with the design. Being a designer myself I know there is always an advantageous angle to shoot the design from, but cropping entire areas seems sneaky.

    ReplyDelete